Screen Printing Profit: Find your "Sweet-Spot"
There’s a lot of confusion surrounding the “how-tos” of screen printing profit. The problem is, there really is no one-size fits all answer. Everyone’s contributing factors are a little different, and that final answer to “What do I need to charge for a shirt to be profitable?” relies heavily on those factors. In fact, there are a number of formulas and conflicting theories about how to calculate what your actual profitability is once you’ve put a price on that final product. It can be confusing to say the least, and discouraging to many people who are just starting out.
We at Ryonet don’t claim to be experts on this, and, while many of us have owned our own screen printing businesses or worked in that capacity in the industry, everyone’s situation looks a little different. We can help shed some light on some ideal numbers, however. So, over the next few weeks, we will be posting about 5 common scenarios of screen printing set-ups based on our top-selling kits/packages showing how you might be able to achieve that profitability “sweet-spot” in each situation.
The Designer | Semi Pro
The Small Shop | Semi Pro Plus
The Entrepreneur | Entrepreneur Kit
The Pro Shop | SPS PRO 2
To get us all on the same page, here’s an article explaining the profit calculator that we use for this process. Here you can find a link to our Youtube video explaining how to use this along with a shared Google Sheets page that you are invited to copy with all the calculations built in.
This is the same workflow that we will be using for our calculations. Watch the blog for the next couple of weeks to see all of the scenarios played out and learn how to find your own profitability “sweet spot.”