4 Steps to Turn Cardboard into a DIY T-shirt Folder  | Screenprinting.com

4 Steps to Turn Cardboard into a DIY T-shirt Folder

Jacelyn Wedman
Ever seen a T-shirt folded to perfection and thought it increased the value of the shirt? Folding T-shirts is a great way to increase the value of your orders. By folding shirts, you can create custom packaging and wow customers by adding a small step into your process. A T-shirt folder not only quickly folds t-shirts to industry-standard specs, but it is also an affordable option to streamline your process. Want to create your own? Here’s how.
A Guide to Pricing Screen Printed Garments and Turning a Profit  | Screenprinting.com

A Guide to Pricing Screen Printed Garments and Turning a Profit

Jacelyn Wedman

Unless you’re only screen printing for fun, you need to know how much you should sell your shirts to make a profit. The best way to know for sure how much you should sell your shirts to make a profit is to use a profit calculator. Following a calculator is helpful, but how does it translate to the real world? Here’s a crash course in pricing shirts as well as some pricing advice from real-life shops. 

Top 3 Tips for Printers Starting a Screen Print Shop  | Screenprinting.com

Top 3 Tips for Printers Starting a Screen Print Shop

Jacelyn Wedman
You’ve decided to jump into screen printing. Starting anything new can be intimidating. Wouldn’t it be nice to have some advice from seasoned printers to give you a leg up? Look no further. In this blog, five print shops share their top three tips for printers starting a screen print shop.
Establishing a Brand: Creating Visual Elements  | Screenprinting.com

Establishing a Brand: Creating Visual Elements

Sage Larson

Creating engaging photos, intriguing videos, and attention-grabbing websites is crucial these days. According to Opt In Monster, 69% of Americans have shopped online so far in 2020. They predict that 91% of Americans will be shopping online by 2023. Therefore, it's safe to say that your business needs to be online. Making a plain website will not be enough though. Currently, 1.3 million businesses use e-commerce in the US, according to Kommando Tech. 

For your brand to be successful, you'll need to cut through the noise. Digital Content Manager Robb Cummings and Creative Director Ryan Moore have shared their wisdom to create stellar photos, videos, and web designs. 

Establishing a Brand: Creating a Logo  | Screenprinting.com

Establishing a Brand: Creating a Logo

Sage Larson
Once you've researched your audience and competition and developed a brand voice, it's time to create the logo. Making a unique, eye-grabbing, and symbolic logo is arguably one of the most challenging tasks when establishing a brand. As in any screen printing process, you can go about creating a logo in many different ways. Ryonet's Creative Director Ryan Moore, a former screen printer, shared insights to his creative process of making a logo from scratch.
Establishing a Brand: The Voice  | Screenprinting.com

Establishing a Brand: The Voice

Sage Larson
When most people think of branding, they think about the visuals like logos, web design, photos, etc. You know what often goes unnoticed? The brand's voice. The messaging is just as important as the visuals. Let's look into what a brand voice is, the differences between voice and tone, and how to develop a brand voice.
Establishing a Brand: What is Brand Identity?  | Screenprinting.com

Establishing a Brand: What is Brand Identity?

Sage Larson
You want your new business to be successful right out the gate. Looking professional, knowledgable, and polished will significantly help. To achieve a highly credible look, you need to create a stellar brand. Throwing a logo together and picking a random name won't cut it. Building a great brand requires lots of brainstorming, planning, and creating. This isn't a light topic, so we'll dig deeper on a specific aspect of building a brand each week. For now, let's look into brand identity, finding your niche, and what to research.
Disposing of Hazardous Screen Print Shop Waste  | Screenprinting.com

Disposing of Hazardous Screen Print Shop Waste

Sage Larson
The screen printing process creates waste, particularly in the form of inks, emulsions, and the chemicals used to clean them off screens and tools. Some of this waste is hazardous. As awareness of environmental and safety concerns continue to grow, so does the importance of having a plan for properly disposing of it.
How to Do Eco-Friendly Screen Printing  | Screenprinting.com

How to Do Eco-Friendly Screen Printing

Sage Larson

Let’s face it. Screen printing is dirty, messy, and toxic at times. From the chemicals, garment manufacturers, chemical waste, to water pollution, screen printing has a long road ahead to becoming eco-friendly. Implementing greener practices seems challenging and expensive, but that’s not the case. 

Our choices matter. Let’s look at ways screen printers can implement environmentally friendly products and processes in their shops. 

States Issue Requirements for Businesses and Individuals to Wear Face Coverings  | Screenprinting.com

States Issue Requirements for Businesses & Individuals to Wear Masks

Sage Larson
Unfortunately, the number of coronavirus cases is rising. As the country grapples the situation, each state has taken the matter into their own hands. Some have delayed reopening plans while others have shut down their state again. In order to lower the amount of cases, states have issued requirements or recommendations about wearing face coverings.
Three Tips for Selling Face Masks  | Screenprinting.com

Three Tips for Selling Face Masks

Ryan Moor
The face mask demand changes daily. More screen printing shops and promotional products distributors are starting to sell masks. Stay ahead of your competition. Here are three simple tips to help you be successful in the mask game.
How to Build a Clientele for Your New Screen Printing Business  | Screenprinting.com

How to Build a Clientele for Your New Screen Printing Business

Sage Larson
It's hard to run a business if you don't have any customers. Building your clientele base is one of the biggest hurdles a new business owner faces (other than the fun, upfront costs). Let's look at the different ways you can let the world know about your new screen printing business.