Should You Go Auto or Hire Another Printer?
Boxes of shirts are stacked from the floor to the ceiling. You’re covered with pallet adhesive and ink. Your wrists ache with pain, your legs are numb, fingers are stiff. You pause, staring at the 716th shirt you printed that day. You stare at the stack of t-shirts behind the press, printing 1,500 to be exact. The clock reads 11:17 PM. This order is due tomorrow. You look down and sigh, staring at your cracked, callous hands. This is the 12th time you’ve had to work late to finish a high-volume order this month. You can’t take it anymore. Something has got to change.
So, you, the printer, have two options. Hire another printer or go auto. But which should you do? Let’s explore these options so you can decide which is best for your growing shop.
What is Minimum Order Quantity and Why Does it Matter?
4 Steps to Turn Cardboard into a DIY T-shirt Folder
A Guide to Pricing Screen Printed Garments and Turning a Profit
Unless you’re only screen printing for fun, you need to know how much you should sell your shirts to make a profit. The best way to know for sure how much you should sell your shirts to make a profit is to use a profit calculator. Following a calculator is helpful, but how does it translate to the real world? Here’s a crash course in pricing shirts as well as some pricing advice from real-life shops.
Top 3 Tips for Printers Starting a Screen Print Shop
Establishing a Brand: Creating Visual Elements
Creating engaging photos, intriguing videos, and attention-grabbing websites is crucial these days. According to Opt In Monster, 69% of Americans have shopped online so far in 2020. They predict that 91% of Americans will be shopping online by 2023. Therefore, it's safe to say that your business needs to be online. Making a plain website will not be enough though. Currently, 1.3 million businesses use e-commerce in the US, according to Kommando Tech.
For your brand to be successful, you'll need to cut through the noise. Digital Content Manager Robb Cummings and Creative Director Ryan Moore have shared their wisdom to create stellar photos, videos, and web designs.
Establishing a Brand: Creating a Logo
Establishing a Brand: The Voice
Establishing a Brand: What is Brand Identity?
Disposing of Hazardous Screen Print Shop Waste
How to Do Eco-Friendly Screen Printing
Let’s face it. Screen printing is dirty, messy, and toxic at times. From the chemicals, garment manufacturers, chemical waste, to water pollution, screen printing has a long road ahead to becoming eco-friendly. Implementing greener practices seems challenging and expensive, but that’s not the case.
Our choices matter. Let’s look at ways screen printers can implement environmentally friendly products and processes in their shops.