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  • young girl standing in front of a poster that shows her science project
    February 24, 2021 Sage Larson

    Research Suggests that FN-INK™ is the Most Opaque Plastisol Ink

    When 12-year-old Lucy Wisnasky was assigned to do a science project, she knew she wanted to do an experiment related to screen printing. Her parents own Shirts Galore & More, a print shop where Lucy has uncovered her passion for screen printing. Why not perform an experiment that's interesting to her and potentially improve an aspect of their business?
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  • hand holding up a Canon DSLR
    December 11, 2020 Sage Larson

    Establishing a Brand: Creating Visual Elements

    Creating engaging photos, intriguing videos, and attention-grabbing websites is crucial these days. According to Opt In Monster, 69% of Americans have shopped online so far in 2020. They predict that 91% of Americans will be shopping online by 2023. Therefore, it's safe to say that your business needs to be online. Making a plain website will not be enough though. Currently, 1.3 million businesses use e-commerce in the US, according to Kommando Tech. 

    For your brand to be successful, you'll need to cut through the noise. Digital Content Manager Robb Cummings and Creative Director Ryan Moore have shared their wisdom to create stellar photos, videos, and web designs. 

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  • two women smiling wearing shirts that say support local
    November 24, 2020 Sage Larson

    How Stark Screen Printing has Coped with COVID and Supported Local Businesses

    Sadly, the pandemic hasn't disappeared. As it has exploded in the West and East Coast, to the South, and now the Midwest, businesses all over the United States have felt, are feeling, or will feel the effects of the virus. Some screen printers have felt it, while others have been able to push through. Stark Screen Printing is one of those screen printers that have stayed afloat, but it's thanks to her hard work and her supportive community.
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  • laptop with a word doc opened
    November 20, 2020 Sage Larson

    Establishing a Brand: The Voice

    When most people think of branding, they think about the visuals like logos, web design, photos, etc. You know what often goes unnoticed? The brand's voice. The messaging is just as important as the visuals. Let's look into what a brand voice is, the differences between voice and tone, and how to develop a brand voice.
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  • screen on press that says symmetree
    November 13, 2020 Sage Larson

    Establishing a Brand: What is Brand Identity?

    You want your new business to be successful right out the gate. Looking professional, knowledgable, and polished will significantly help. To achieve a highly credible look, you need to create a stellar brand. Throwing a logo together and picking a random name won't cut it. Building a great brand requires lots of brainstorming, planning, and creating. This isn't a light topic, so we'll dig deeper on a specific aspect of building a brand each week. For now, let's look into brand identity, finding your niche, and what to research.
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  • the inside of a print shop
    September 30, 2020 Sage Larson

    Stark Screen Printing's Recipe for Success — Hard Work, Quality Product, Best Customer Service

    When Daniela Murphy’s husband called her back in November 2017 as she sat in the break room of Kohls, he had one question for her. Would it be okay if he bought some screen printing equipment off of Craigslist? 

    Screen printing had always been a passion of his and he wanted to pursue it in his free time. Daniela, having no experience with screen printing, just said sure. 

    Little did she know that their decision would lead to her new career.

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  • person locking in screen in screen clamp
    September 4, 2020 Sage Larson

    Invest in the Stock Market or Invest in Yourself

    Investing in the stock market isn’t the only way to bring home more money. Another way is to start a side hustle. Since you’re here, I believe it’s safe to assume that you’re thinking about diving into screen printing. If you’re a problem solver, a go-getter, a hard worker who’s creative, motivated, and driven, then screen printing is definitely for you. 
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  • sgreen ink degrader, supreme wash, and aqua wash
    July 16, 2020 Sage Larson

    How to Do Eco-Friendly Screen Printing

    Let’s face it. Screen printing is dirty, messy, and toxic at times. From the chemicals, garment manufacturers, chemical waste, to water pollution, screen printing has a long road ahead to becoming eco-friendly. Implementing greener practices seems challenging and expensive, but that’s not the case. 

    Our choices matter. Let’s look at ways screen printers can implement environmentally friendly products and processes in their shops. 

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  • States Issue Requirements for Businesses and Individuals to Wear Face Coverings
    July 1, 2020 Sage Larson

    States Issue Requirements for Businesses and Individuals to Wear Face Coverings

    Unfortunately, the number of coronavirus cases is rising. As the country grapples the situation, each state has taken the matter into their own hands. Some have delayed reopening plans while others have shut down their state again. In order to lower the amount of cases, states have issued requirements or recommendations about wearing face coverings.
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