This week, Dylan and Andy take a virtual trip to Dunedin, New Zealand to chat with Chris and Jon from The Print Room—a shop known for its focus on sustainability, detailed fulfillment processes, and team-driven culture. From water-based printing to packaging to overseas logistics, this episode covers how a shop can scale with intention while keeping people and purpose at the center.
BUILT FOR PURPOSE, NOT JUST PRINT
The Print Room didn’t grow by chance. Chris and Jon walk through the early days of cold-calling bands for merch work, eventually evolving into a streamlined operation serving schools, brands, and events across New Zealand. Their focus: water-based inks, automated systems, and sustainable practices that reduce impact and improve quality.
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THE POWER OF PACKAGING
What happens after the shirts are printed matters just as much. The Print Room’s approach to packaging and fulfillment is a core part of their offering. From eco-friendly materials to kitting custom packs for schools and events, they walk through how print shops can differentiate with post-production systems.
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GROWING A GLOBAL MINDSET
Operating in New Zealand brings its own challenges—and opportunities. Chris and Jon talk about working with clients across borders, investing in their team’s development, and using international screen print communities to stay inspired. Whether you're a local shop or shipping worldwide, there's something here for every printer.
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TEAM, CULTURE, AND WHY IT MATTERS
One consistent theme: team investment. The Print Room runs staff retreats, encourages feedback, and supports education for their employees. Jon shares how aligning culture with business goals creates a better shop experience and long-term success.
KEY TAKEAWAYS
- Water-based printing can scale. It just takes the right tools and education.
- Fulfillment is part of the product. Treat packaging like a brand touchpoint.
- Culture drives retention. Invest in your people, not just your press.
- Working globally starts locally. Solid systems make international jobs easier.
- Look outside your region for ideas. The global print community has lessons everywhere.