What happens when the boldest print minds gather under one roof? You get Print Hustlers Conference, where vision meets action and real shop growth takes shape.
Back for 2025, MADE Lab presents Print Hustlers Conference, the annual industry experience that fuels connection, collaboration, and breakthrough ideas. This is more than a weekend. It’s a masterclass in what’s next for screen printing, fulfillment, and branded apparel.
WHY PRINT HUSTLERS IS DIFFERENT
From sales pros to creative leaders, Print Hustlers brings together those pushing the print culture forward. Expect honest conversations, tactical playbooks, and a crew that gets what it means to build something real.
Past attendees call it game-changing. Dylan Gilligan of Upstate Merch & Shirt Show says it best: “Print Hustlers fills my cup to the brim with inspiration… This show will level up your game for sure.”
WHAT TO EXPECT IN 2025
This year’s lineup dives deep into what matters most:
- Print-on-Demand, DTF, and Fulfillment: Learn how to evolve with the market, not chase it
- Business Systems & Automation: Scale smarter with proven operations and leadership frameworks
- Creative Sales Strategies: Convert more leads and increase perceived value
SPEAKER HIGHLIGHTS
- Second City Keynote: Chicago’s legendary improv institution brings creativity, leadership, and team-building insights
- Alex Chausovsky: Market forecast to help you plan ahead with confidence
- Rob Cressy: AI in action, turning possibility into performance
- Carla Dooley, Megan Spire, Mike Niemczyk: Real talk from real operators who’ve scaled
All hosted by your returning emcee, Justin Lawrence of MADE Lab.
RELATED: The Event for Shop Growth: Brett Bowden & Justin Lawrence on Print Hustlers 2025 | Shirt Show
THE VENUE: SECOND CITY, CHICAGO
Held in the heart of Old Town, The Second City is more than iconic. It’s a launchpad for bold voices and big ideas. As SNL celebrates 50 years, we’re gathering where it all began. Expect more than laughs. Expect transformation.
WHO SHOULD ATTEND?
- Screen printing shop owners ready to scale
- Sales and marketing pros looking to boost ROI
- Operations teams seeking smoother systems
- Designers and creators ready to level up
- Anyone building a profit-focused print business
CONFERENCE AGENDA
Saturday, Nov 1
- 2:00–5:00 PM: Inktavo Education Day @ Second City
- 6:00–8:00 PM: Happy Hour @ Utopian Tailgate
Sunday, Nov 2
- 10:00–5:00 PM: Main Event with speakers, panels, networking, and lunch
- 7:00 PM: Dinner Social* (included in ticket)
Monday, Nov 3
- 8:00–9:30 AM: Fabric.ink Breakfast (first 60 to RSVP)
- 10:30–11:30 AM: Culture Studio Tour
- 12:00 PM: Lunch & Goodbyes
IMPROV MEETS IMPACT: WHY THIS KEYNOTE MATTERS
Improv isn’t just for laughs. It’s a tool for growth. Second City will guide attendees through live frameworks in:
- Active listening for sales and customer service
- “Yes, and...” collaboration to lead stronger teams
- Authentic messaging in brand storytelling
- Creative problem-solving under pressure
“Improv gives you the edge.” Justin Lawrence, MADE Lab co-host, knows firsthand how transformative these tools are for shops navigating real-world chaos and opportunity.
RELATED: Marketing That Works for Screen Print Shops | Shirt Show
JOIN A COMMUNITY BUILT FOR GROWTH
From the moment you arrive, you’ll feel it. This event is fueled by passion, progress, and shared purpose. Whether you come solo or roll deep with your crew, Print Hustlers 2025 is the place to build real relationships and walk away with tools that transform.
READY TO HUSTLE?
Register now and save your seat before it sells out.
Venue:
The Second City
230 W North Ave
Chicago, IL 60614
Don’t miss your chance to be part of something bigger. Build your playbook. Grow your network. Level up your shop.
Your future is on stage. Be there.